In part it depends on how strong the business was before entering the recession – the strong were better equipped to ride it out and even grow…no surprise there. It also varies by industry. For instance, online businesses and service providers to online business are doing well …. But at some point you should start scaling back on the bartering as your visibility grows, and make sure you’re not spending all your time trying to get visibility, but rather are making money . …

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Anita Campbell Interview | Aitir Google Lab